There’s no avoiding the elephant in the room: the first half of 2020 has been extremely tough for everyone. Despite the grief, isolation and restriction experienced around the world, life goes on – and RMT Direct Leads is no exception. From fair wells to exciting new products, we’ll take you through what we’ve been up to over the last few months.
1) Covid-19 In the face of hardship and uncertainty, our teams in Spain and the UK have been working even harder to make sure that RMT Direct Leads continues to operate as normal for you. In May, we reported that Google Ad impressions returned back to normal for the first time since the start of the crisis.
2) Rebrand IFA Direct Home a website we have been operating since 2013 was rebranded Financial Advisor Direct in February. The goal of the rebrand was to appeal to both independent and restricted advisors alike, rather than a focus on independent advice.
3) Auction Room Customers in England will soon be able to download the Regulated Advice app. The app will allow users to bid in real-time for telephone qualified leads in their postcode based on the area of advice and the size of their investment portfolio. So far, we have over 150 financial advisors interested. The app will be FREE to download with no monthly subscription fee.
4) Good bye After booking 7,509 appointments through Financial Advisor Direct with an estimated £339 million worth of funds under management, after 7 years we say good bye to our financial advisor appointment making service. Due to the pension cold call ban, GDPR and now Covid-19 we have decided finally to quit this space and instead focus on digital marketing.